Successful Google Ads campaigns in 2025
The training provides practical knowledge of running effective Google Ads campaigns. The program is designed so that participants can learn both the theoretical basics and the practical aspects of creating and optimizing Google search ads. During the workshop, participants learn to plan campaigns, create effective ads and optimize advertising budgets. The classes are conducted in a workshop format, where each issue is immediately verified in practice through exercises on real advertising accounts.
Issues
The training program covers a wide range of topics related to advertising in Google Ads. Participants will learn about the structure of the advertising system, campaign planning methods, optimization techniques, analytical tools and best practices for running advertising activities. Special emphasis is placed on the practical aspects of campaign management and maximizing the return on advertising investment.
Benefits
- Run effective campaigns in Google Ads
- Plan and implement advertising activities
- Methods to increase conversions
Who is this training for?
Prerequisites
- Before starting the training, participants should have a basic knowledge of Internet marketing and experience in website management
- An understanding of basic online advertising concepts is essential
- Familiarity with Google Analytics will also be helpful
Training program
Account and campaign structure
- Types of advertising campaigns
Strategy planning
- Budgeting and rates
Campaign creation
- Keyword selection
- Advertising design
Ad extensions
- Audience targeting
- Optimization and analytics
- Monitoring of results
Rate optimization
- Testing ads
Reporting effects
- Remarketing and audience lists
- Campaign automation
- Smart Bidding Strategies
- Integration with Analytics
Delivery Methods
Online
- Convenience of participating from anywhere
- Interactive live sessions with trainer
- Materials available for 30 days
- No travel costs
On-site
- Direct contact with trainer and group
- Intensive hands-on workshops
- Networking with other participants
- Full focus on learning
Frequently asked questions
Who is the Successful Google Ads campaigns in 2025 training for?
This training is designed for professionals looking to develop skills in successful google ads campaigns in 2025. Required level: intermediate.
How long is the Successful Google Ads campaigns in 2025 training?
The training lasts 1. Available in online or on-site format.
Will I receive a certificate?
Yes — every participant receives a completion certificate confirming acquired competencies. EITT holds ISO 9001 accreditation.
Can this training be conducted for a closed group?
Yes — we offer dedicated closed trainings for companies. We customize the program to your team's needs. Contact us for an individual quote.
Request a quote
Funding Options
Check funding options for your company
Development Services Database
Up to 80% funding for SMEs from EU funds
Check availabilityNational Training Fund
Up to 100% funding for employers
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We train teams at Poland's largest companies
Interested in this training?
Contact us - we'll prepare an offer tailored to your organization's needs.