Technologies / Infrastructure

IBM Marketing Operations Administration

This course provides an introduction to the most common administrative tasks and functions in IBM Marketing Operations. Participants focus on designing, creating and managing templates for custom business and marketing objects, and learn about security, rules, alerts, finance and reporting configurations.

Issues

Design and create custom forms, templates and marketing objects.
Create workflows and templates to manage tasks and resources for a marketing project.
Create metrics and metrics templates to measure marketing project performance.
Configure and manage security and access permissions for all components of Marketing Operations functionality.
Manage resource libraries, alerts, financial accounts, searches and lists.

Who is this training for?

This basic course is designed for system administrators responsible for maintaining the IBM Marketing Operations system in your organization, or for those in a role responsible for implementing adjustments to the IBM Marketing Operations system at your site

Training program

Introduction to IBM Marketing Operations templates
Forms editor
Metrics design
Marketing facilities
Additional template components
Security
Administrative settings
Administration of reports

Delivery Methods

Online

Convenience of participating from anywhere
Interactive live sessions with trainer
Materials available for 30 days
No travel costs

On-site

Direct contact with trainer and group
Intensive hands-on workshops
Networking with other participants
Full focus on learning

Frequently asked questions

What are the prerequisites for this training?

The IBM Marketing Operations Administration training does not require specialized prior knowledge. Basic IT knowledge is sufficient.

What is the format and duration of this training?

The training lasts 2 days and is available in online and on-site format. Sessions run from 9:00 AM to 4:00 PM. We can also customize the schedule to fit your team's needs.

Who is this training designed for?

This training is designed for: This basic course is designed for system administrators responsible for maintaining the IBM Marketing Operations system in your organization, or for those in a role responsible for implementing adjustments to the IBM Marketing Operations system at your site.